5STARDECKS.COM
Construction Website & Local SEO Built to Generate Leads
Client Type: Family-owned deck design and construction company
Deliverables: Wix Studio website, local SEO strategy, service-area pages, project galleries, content architecture, and lead-generation pathways
Key Result: The first lead from a handcrafted localized SEO page arrived within two days of launch.
“The site looks great, but more importantly it functions great.” — 5 Star Decks
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5STARDECKS.COM
BUILT FOR LOCAL SEARCH AND LEAD GENERATION
I developed the website and local SEO strategy together, creating localized content and service-area experiences designed to expand visibility and convert search demand into qualified enquiries.
1 of 75 board-certified craniofacial PTs in North America
90% improvement in 6 visits or fewer
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LOCAL SEO ARCHITECTURE
Built dedicated pages around priority service areas and local search opportunities.
SEARCH INTENT
Developed content around how homeowners actually search for deck builders and related services.
CONVERSION UX
Created clear paths from project inspiration and service discovery to requesting a quote.
TECHNICAL PERFORMANCE
Built the site for usability, mobile performance, search visibility, and long-term scalability.
5STARDECKS.COM
SELECTED DIGITAL EXPERIENCES
About Us Redesign
Service-Specific Pages
Before/After Galleries
5STARDECKS.COM
FROM SEARCH VISIBILITY TO REAL LEADS
The website and local SEO strategy strengthened 5 Star Decks’ organic visibility while helping establish the website as a consistent source of new enquiries.
+91%
Google Clicks
last 3 months vs. same period last year
+58%
Search Impressions
last 3 months vs. same period last year
13
Average Monthly Enquiries
since the relaunch of the website
“The site looks great, but more importantly it functions great.” — 5 Star Decks